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Persona Funding Rounds & Valuation History (2020–2025)

Private Valuation & Funding Round Tracker · Persona

Persona funding rounds & valuation history

Persona (Persona Identities), the San Francisco identity-verification company. Funding from the Series A (Jan 2020) to the Series D (Apr 2025), sourced to Persona via PR Newswire and TechCrunch.

Last updated: (IST). Every figure re-checked against the linked sources that day. Rows: 4 Currency: US$, nominal
Last closed round Closed
$2B
$200M Series D, Apr 2025
Raised in rounds listed
$417.5M
Sum of 4 closed rounds with a disclosed amount (GNF calc.)
Largest round
$200M
Series D, Apr 2025
Closed rounds listed
4
Jan 2020 to Apr 2025

Round history

Newest first. Dashed badges and striped rows are not closed transactions. “—” means the source does not disclose the figure or it cannot be computed on the same basis; see the note in each row.

Showing 4 of 4 rows
Persona funding rounds, Jan 2020 to Apr 2025
DateStatusRoundAmountLead / buyerValuationVal. ÷ run-rateSource
Closed round
Series D
$200M
Founders Fund, Ribbit CapitalWith: BOND, Coatue, First Round, Index Ventures
$2BCompany: round brings valuation to $2B; pre/post not specified1.33× vs prior closed
—Not disclosedNo run-rate stated in the announcement
Closed round
Series CTotal raised to date $217.5M (company).
$150M
Founders FundWith: Meritech, BOND, Index Ventures, Coatue
$1.5BCompany-stated valuation; pre/post not specified
—Not disclosedNo run-rate stated in the announcement
Closed round
Series B
$50M
Index VenturesWith: Coatue Management
Not disclosedCompany declined to give the valuation
—Not disclosedNo run-rate stated in the announcement
Closed round
Series ADated "late January 2020" by TechCrunch; lead not given in the cited source.
$17.5M
—Not disclosed
Not disclosedNo company valuation stated by the source
—Not disclosedNo run-rate stated in the announcement
Step-up = valuation ÷ the prior closed valuation (GNF calc.), shown only where both figures were stated or reported and neither is a lower bound.

Valuation at each closed round

Valuations as stated or reported at each closed round with a disclosed figure; talks, tenders and filings are not plotted.

Sources: Persona via PR Newswire, TechCrunch. US$ billions, linear scale.

Timeline

Each round and share sale, oldest first.

  1. Jan 2020 · Closed

    Series A: $17.5M.

  2. 4 May 2021 · Closed

    Series B: $50M led by Index Ventures.

  3. 15 Sep 2021 · Closed

    Series C: $150M at $1.5B led by Founders Fund.

  4. 30 Apr 2025 · Closed

    Series D: $200M at $2B led by Founders Fund, Ribbit Capital.

Still private: Persona has not filed for an IPO and has not been acquired (checked 13 Nov 2026).

Cite this dataset

Free to quote with a link back. Copy this citation:

Persona Funding Rounds & Valuation History. Private Valuation & Funding Round Tracker, GrowthNavigateFunding.net, updated 13 Nov 2026. https://growthnavigatefunding.net/funding/persona/

Download the data

The same 4 rows as the table: numeric US$ columns, empty cells where a figure is not disclosed, and a source URL for every row.

File
persona-rounds.csv (UTF-8, comma-separated)
Stable URL
https://growthnavigatefunding.net/wp-content/uploads/2026/11/persona-rounds.csv
Columns
id, date, date_precision, status, transaction_type, round, amount_usd_low, amount_usd_high, lead_or_buyer, co_leads, valuation_usd_low, valuation_usd_high, valuation_basis, valuation_to_run_rate_multiple, multiple_bound, multiple_basis, step_up_vs_prior_closed, price_per_share_usd_low, price_per_share_usd_high, shares, source, source_url, other_source_urls, notes, last_updated
Updated
(IST)
⬇ Download CSV

Methodology & status definitions

How each row is labelled and calculated.

Closed round

A primary round announced by the company or confirmed in the press, bringing new money to the company.

Valuation ÷ run-rate

Post-money valuation ÷ the run-rate the company stated in that announcement (GNF calc.). Where the run-rate is “crossed” or “over” a figure, the multiple is shown as “under X×”. No row qualifies here unless shown, so no multiple is invented.

What is not a separate row

Seed round (before 2020): not verified to an authority source. Any employee tender offers: none confirmed by an authority source.

Updates & corrections

This page stays at one address and is updated in place; the “Last updated” date above drives the citation and the dataset metadata. Corrections: hello@growthnavigatefunding.net. Informational only; not investment advice.

Changelog

  • : Dataset first compiled (batch 4, not yet published).

Sources

  1. Persona (PR Newswire): Persona raises $200M at $2B valuation to build the verified identity layer for an agentic AI world, 30 Apr 2025
  2. Persona (PR Newswire): Persona Closes $150 Million Round Led by Founders Fund, 15 Sep 2021
  3. TechCrunch: Persona lands $50M for identity verification after seeing 10x YoY revenue growth, 4 May 2021